Become an Approved Retailer

Thank you for your interest in joining our network of approved brick and mortar and online e-bike retailers.
We strive to provide access to quality electric bike products and services for all participants. Developing our network of established retailers is the key to making this happen.
If you’re an e-bike retailer interested in joining our approved retailer network for the California E-Bike Incentive Project, please read on!

Am I eligible?
All California-based e-bike retailers/brands are welcome to apply to take part in the program.
All retailers must have one of the following, even if you sell your bikes exclusively online:
- Corporate office in California
- Storefront presence in California
- Products sold in California storefront
- California based manufacturing
Approved retailers will be expected to have the ability to support their products, supply parts or e-bikes to local or mobile service providers so participants can have access to repairs and service.
To begin the retailer approval process please fill in our Retailer Interest form below.

How do I apply?
Once we have reviewed your Retailer Interest form we will provide you with direct link to your Retailer Application.
The first step of the application process is to click the link provided to set up an account in our retailer portal. On top of basic information used to better understand your business, you will need to upload the following documentation:
- Certificate of insurance
- CA Reseller’s permit
- Copy of a receipt or other sales documentation
The application process should take around 10-15 minutes if you have the materials above ready. Please note that you cannot save your application in the middle so we encourage you to have the materials above ready before you start.
After you submit your application it will be reviewed by the program administrator. If additional information is needed, a member of the team will reach out via email.
Once approved, retailers will be added to our Approved Retailer Map.

How will I redeem a voucher?
California E-Bike Incentive Project participants are eligible for an incentive at the point of sale, so the participant will already be approved when they come to shop at your retail location or online web store. You can help the participant redeem their incentive by following these steps.
1.
Verify the approval notification
Each approved applicant will bring their approval notification containing a voucher code with their ID for you to verify with them.
Login to the retailer portal to check:
- The name on identification and incentive voucher match.
- The incentive voucher has not expired.
- The incentive voucher has not already been redeemed.
- The approved incentive voucher amount.
- Their education requirements have been met
2.
Verify the eligibility of the e-bike
This checklist outlines e-bike eligibility criteria.
Selected e-bike:
- Is a new (not used) electric bike
- Is class 1, 2 or 3 with operable pedals
- Has an electric motor of less than or equal to 750 watts
- Must have integrated front light that runs off of the e-bike battery.
- Must have rear light equipped – can be integrated or battery operated.
- Must have been tested by an accredited testing laboratory for compliance with ANSI/CAN/UL-2849 or EN-15194.
- Has a minimum one-year manufacturer warranty on all electrical components
- Is sold/delivered to participant fully assembled
3.
Complete the purchase
Retailers will deduct the voucher amount from the cost of the bike. Retailers agree that e-bike will be assembled completely before handing over to the customer.
4.
Upload purchase documents and relevant information into the Retailer Portal
Provide Program Administrator a copy of the sales receipt and customer signed acknowledgment of receipt, as well as an incentive payout request form that will include the e-bike serial number, e-bike model, purchase date, total purchase price, incentive amount, and assembly confirmation.
5.
Receive the incentive via Electronic Funds Transfer (ACH)
Once a voucher is redeemed and all the appropriate materials have been uploaded with an incentive payout request in the dealer portal, ACH payments should be received within 2 weeks. If a retailer is unable to receive an ACH payment, there will likely be delays in payment.
Additional program information
Below you will find downloads and printable materials to help answer applicant questions and promote the program.

Program outreach materials
Printable and shareable resources can be found here. We invite you to share with your community and potential applicants.
View and download the program overview in a printable/sharable pdf file:
View and download the program overview in a printable/sharable pdf file:
These tags are available to print out and hang on eligible e-bikes on your retail floor.
This logo is available to download and place on images of eligible e-bikes on your website.
View and download the program overview in a printable/sharable pdf file:
View and download the program overview in a printable/sharable pdf file:
View and download the program overview in a printable/sharable pdf file:
Download images for social media:
Social media post content examples:
- Join the movement towards cleaner, greener transportation with the California E-Bike Incentive Project! Let’s make a positive change by swapping car trips for e-bike adventures, increasing access to e-bikes, and reducing greenhouse gas emissions! Get ready to claim your incentive at ebikeincentives.org
- Ready to ride into a brighter, more sustainable future? The California E-Bike Incentive Project is here to help low-income individuals make the switch. Let’s pedal towards cleaner air, easier access to e-bikes, and a healthier planet. Get ready to claim your incentive at ebikeincentives.org.
- The California E-Bike Incentive Project is paving the way for cleaner, greener transportation options. Join us in reducing emissions, increasing e-bike accessibility, and making every ride count towards a healthier planet. Get ready to claim your incentive at ebikeincentives.org.

Program documents
Useful documents for general program information can be found here.
All program processes explained as well as helpful definitions in this pdf file:
Use this to determine if the e-bike you are interested in will be eligible for an incentive.
Document governing the contractual relationship between the Program Administrator and Approved Retailers in a pdf file:

Consumer education materials
Training materials and links can be found here. Please note all voucher recipients must complete required training prior to finalizing purchase of e-bike to fulfill requirements.